TIMBERLAND x JAYLEN BROWN x GRWN


BRAND CLIENT: TIMBERLAND
ARTIST/COLLABORATOR: JAYLEN BROWN, GRWN

Developed, managed, and executed strategic collaboration between: Timberland, Jaylen Brown’s “7UICE”, and Aleali May’s GRWN. one-of-a-kind boot is adorned with a striking 6.3-carat green and white diamond-encrusted medallion on each boot (12.5 carats total, 622 diamonds across both) a first-of-its-kind design that pushes the boundaries of high-fashion footwear.


COLLABORATION SNAPSHOT
    • Cross-Functional Campaign 
    • Collaboration Strategy  
    • Earned / PR Strategy 
    • Content / Social Strategy 



A Mile Ahead