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MLS x GUILLERMO ANDRADE


BRAND CLIENT: MAJOR LEAGUE SOCCER/LIGA MX 
ARTIST/COLLABORATOR: GUILLERMO ANDRADE

Developed, managed, and executed strategic collaboration between Major League Soccer/LIGA MX partnering with the first-ever “Creative Advisor” to a professional sports & entertainment property such as Leagues Cup. Guillermo lead the design and development for limited co-branded collections for significant moments surrounding the tournament.


COLLABORATION SNAPSHOT
    • Cross-Functional Campaign 
    • Collaboration Strategy  
    • Earned / PR Strategy 
    • Content / Social Strategy 
    • Product Production / Fulfillment 
    • Retail / Distribution / E-Comm

A Mile Ahead