DR. SEUSS x DANIEL ARSHAM
BRAND CLIENT: DR. SEUSS ENTERPRISES
ARTIST/COLLABORATOR: DANIEL ARSHAM
Developed, managed, and executed strategic collaboration between Dr. Seuss Enterprises partnering with the first-ever “Guest Artist” to collaborate with Dr. Seuss Enterprises “The Lorax” in celebration of Earth Day releasing a limited edition sustainable capsule collection.
COLLABORATION SNAPSHOT
- Cross-Functional Campaign
- Collaboration Strategy
- Earned / PR Strategy
- Content / Social Strategy
- Product Production / Fulfillment
- Retail / Distribution / E-Comm